Nick Servini, BBC Wales' political correspondent, doesn't get out of Cardiff much. When Stephen Kinnock was parachuted into Aberafon, the Danish press made more of an effort to tell us what was going on there, but last night Nick could be found in a hotel in Port Talbot reporting on Ukip's first ever Welsh conference.
A handful of people could be seen mooching around in the background, including several very overweight men of a certain age and a woman or two. Unsurprisingly, Nathan Gill MEP was on hand for an interview.
Ukip owes a large part of its success to the wall-to-wall coverage it has received from the BBC over the last couple of years. Nigel Farage has appeared on Question Time more than any other politician by some margin, and if there is ever a report on something to do with the EU, you can be sure the BBC will ask Nigel for his take on the latest developments, even though the party had no MPs until recently and only 147 councillors across the UK. To put that into perspective, Plaid Cymru has more than 200, and the SNP has around 420.
The BBC, ITV, Sky News and Channel 4 have also invited Nigel Farage to take part in the third of three planned leaders debates in the general election next year. The SNP, Plaid, the Greens, Sinn Fein, SDLP and the DUP who will return many more MPs than Ukip come what may, have not been invited even though they may well end up holding the balance of power.
The main theme of Servini's report was that Ukip would be parking its tanks on Labour lawns in Wales, but which constituencies in particular would they be targeting, he wondered.
His question went unanswered, but a more pertinent question which could easily have been answered by Nick himself is how many candidates does Ukip have in place to contest the 40 Welsh constituencies?
The answer is just 10 out of 40.
A handful of seats are due to select candidates in January, including Llanelli where previous attempts have failed and ended in rows and recriminations.
By the time Ukip gets round to it, most of its candidates in Wales will have three short months or less in which to establish themselves and kick off a campaign.
According to reports in The Times earlier this week (no link because who wants to put more money into Murdoch's coffers) and the London Evening Standard (here), there is considerable friction between the rank and file and the party's headquarters (aka Nigel Farage) over what is considered to be meddling and high-handed interference from the centre which wants to parachute in favoured candidates - a bit like the Labour Party, in fact.
That was the really interesting story behind Ukip's Port Talbot conference, and Nick Servini funked it, leaving it to two of the creepiest politicians in Wales - Nathan Gill and Owen Smith for Labour - to deliver their soundbites.
The sad truth is that with media coverage like this, Ukip doesn't need to worry about getting its act together.